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Smart Eye has been selected by an existing customer to deliver its world leading Driver Monitoring System (DMS) software to an additional car model. Estimated revenue from the order is SEK 10 million based on estimated product life cycle projections.

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Gothenburg, Sweden – July 13, 2022 – Smart Eye, the leading developer of DMS software for the automotive industry, will deliver its AI-based technology to a new car model with a North American global automaker. The client previously chose Smart Eye’s DMS software to implement in several of its previous car models and is now extending the technology to yet another.

The new car model, which will include Smart Eye technology, has been an iconic luxury sports car for decades. It is estimated to go into production in 2024 and the estimated revenue for the order is SEK 10 million, based on product lifecycle volume projections.

“We are pleased to have another customer demonstrate their confidence in our technology by selecting our DMS for yet another car model. It shows how easy it is for an OEM to give additional business to a trusted supplier once high automotive quality standards are met,” said Martin Krantz, founder and CEO of Smart Eye. “DMS is so common that today even luxury sports cars are equipped with it. It’s becoming as common as seat belts and air bags.

Although this particular design win is for a car model produced in low volumes, it clearly shows that DMS is becoming a standard safety feature in all vehicles, even a luxury sports car.”

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Smart Eye has now received a total of 94 design awards from 14 OEMs. The combined estimated lifetime value of the current design gains is now in excess of SEK 2,385 million. The estimated lifetime value of the product from possible further design achievements with car manufacturers on existing platforms is now SEK 4,415 million.

For more information:

Martin Krantz, CEO of Smart Eye AB
Telephone: +46 70-329 26 98
Email: [email protected]

Anders Lyrheden, CFO of Smart Eye AB
Telephone: +46 70-320 96 95
Email: [email protected]

About smart eye

Smart Eye is the world leader in Human Insight AI, technology that understands, supports and predicts human behavior in complex environments. Bridging the gap between humans and machines for a safe and sustainable future.

Today, our technology is embedded in next-generation vehicles, leading the way to human-centric mobility through Driver Monitoring Systems and Interior Sensing solutions. Our research tools offer unprecedented insights into automotive, aviation and aerospace, assistive technology, media and marketing, psychology, and many more fields. Our subsidiary Affectiva is a pioneer in Emotion AI, connecting machine logic with human empathy to gain a deeper understanding of how consumers interact with your content, products and services, in automotive, media and entertainment, market research and more. . Our iMotions subsidiary provides the world’s leading biosensor software platform, synchronizing real-time data streams from multiple sensors.

Smart Eye was founded in 1999 and is headquartered in Sweden with offices in the US, UK, Germany, Denmark, Egypt, Singapore, China and Japan. A publicly traded company since 2016, our customers include NASA, Nissan, Boeing, Honeywell, Volvo, GM, BMW, Geely, Harvard University, over 1,300 research organizations worldwide, 70% of the world’s largest advertisers and 28% of global Fortune 500 companies.

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Visit our investor website for more financial information:

Smart Eye is listed on the Nasdaq First North Growth Market. Erik Penser is a Certified Assessor and can be reached at +46-8-463 8000 or [email protected].

This information is information that Smart Eye is required to make public under the EU Market Abuse Regulation. The information was submitted for publication, through the agency of the contact persons indicated above, on 2022-07-13 11:30 CEST.

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Smart Eye Receives Additional Driver Monitoring System Design Win With North American Automaker

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